AKAI Forays in Indian market with 10 dualSIM mobilesAKAI, Japanese Consumer Electronics brands with an extensive presence in India has announced its entry into the Mobile Handset segment in India with the launch of 10 exciting new dual SIM models . The innovatively designed handsets are affordably prices between Rs.1895/- to Rs.7995/-. The range will appeal to consumers across all segments with a special focus on the youth and are currently available across 8000 retail outlets in the country with a targeted increase to 20,000 outlets by end-September 2010.

AKAI branded mobile phones will be sold in India through Global Brands Enterprise Solutions Pvt. Ltd., which has the brand rights for India, Sri Lanka, Bangladesh and Nepal. AKAI handsets are easy to use, stylish, feature packed and come equipped with features which include Dual SIM, full touch 3-D user interface, wi-fi, long lasting battery, large high resolution QVGA screen, expandable memory, wireless FM with recording, high definition video recording, compatible with social networking sites, E-book compatibility and others providing all the right features for all target groups viz, entertainment, lifestyle, utility and contemporary. [ad code=2]

Creating a distinguished niche in the already cluttered space, Mr Pranay Dhabhai, Managing Director, AKAI India said, “AKAI is the first multi-national brand to be introducing a complete range of mobile handsets based on dual SIM platform which is presently dominated by local Indian brands. We hope to become a prominent player in the Rs. 700 bn mobile handset market in the coming years. We are expecting an overall turnover of Rs 435 crore by July 2011 and mobile sales are expected to contribute around 40% of the total revenues with targeted monthly sales of One lakh handsets from October onwards.”

Company is also planning to launch affordable 3G and Android handsets in India early next year in Rs 10,000 Price range .